The choice of automated and integrated solutions, possibly completed by specially designed industrial robots, is a fundamental ally in this regard, as it simplifies the product packaging and cartoning phases, ensuring the best results in terms of safety and reliability.
Furthermore, it is crucial to have machines capable of managing the production and creation of even complex packaging. In a sector where products are often offered to the public within display boxes, it is essential to be able to design and create aesthetically appealing packaging that also guarantees excellent performance in terms of resistance. This allows the product to become visible and enables the point of sale to manage its processes of displaying and reordering items quickly and satisfactorily.
Pillow bag containing savory snacks on a wrap-around case
Pillow bag containing savory snacks on an RSC case
Flowpack containing donuts on a pre-glued carton
The confectionery world encompasses a vast range of items produced by the sweets industry, which over time is expanding its boundaries by introducing new types of snacks, such as single-serving pouches of mixed dried fruit or energy bars designed for the health-conscious consumer. Among the most widespread items in the confectionery sector, we can cite classics such as:
This sector is characterized by an extremely high quantity of products and flavors: to give just one example, it is frequent that cartons (or boxes) of candies from the same line are available in dozens of different flavorings, and it is not uncommon for the customer to complete the purchase only if they locate the specific carton with their preferred flavor among the displayed products. This trend requires the store to offer the widest possible variety of choices to the public, a circumstance facilitated by the supply of pre-assorted multipacks.
Furthermore, there is a significant element of variability linked to seasonality, because certain products cannot be sold during every period of the year (just think of chocolates and chocolate bars, which are impossible to offer when the climate is too hot); others are sold only at specific times (again, consider Easter chocolate eggs or Halloween treats); and still others are offered by manufacturing companies with specific packaging depending on the different periods: the packaging of certain year-round products, for instance, may be modified for Christmas or other holidays to make the items more appealing to the public.
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